Quote:
Originally posted by Mmmm, Burger (C.J.)
How long does the Fish and Neave IP group remain named that? 6 months? 1 year?
I'd guess 1 day, except within the group, which will keep it a year before the marketing materials are changed to say "R&G's IP experience benefits from the extensive group of lawyers formerly with Fish and Neave"
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It'll be on everything for two to three years, then will begin coming off things a little bit at a time. The cycle they need to go through is a cycle where they drive home the association of the two names at at least two annual meetings of every trade association and every annual publication.
