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[Hank Chinaski]

Originally posted by NotFromHere
Coltrane, if you haven't bought your father any power tools yet, the hottest Father's Day Gift is a spa day.



New day spas create
'manly' niche for men
Pampering may be perfect gift
for Father's Day this year

The well-worn tradition of giving a tie for Father’s Day has become so "20th century" as more men begin embracing their inner metrosexual. And as men consider the importance of inner peace, physical strength and emotional health, it may be time for a trip to the local day spa.

Already, U.S. men have become more health conscious in terms of what they eat, how much they work out and how they look. The International SPA Association reports that male consumers now comprise nearly 30 percent of all spa-goers, signaling a trend that industry insiders say is only just beginning to take off.


Hector Pena, manager of the NICKEL Spa for men in New York City, credits much of the spa’s success to women who often drag men in kicking and screaming. But, Pena says, once the men go through the array of pampering and bodywork treatments, they get hooked and often begin arranging their own visits.

Funny, around here, "spa for men" means something totally different.

For some men, the attraction to day spas is a result of the aggressive targeting of new all-male day spas that approach the spa experience from a more masculine perspective, offering men "body detailing" (instead of pedicures and manicures) and "camouflaging" (instead of hair coloring).

At the JOQ (pronounced "Jock") Day Spa for Men in Atlanta, Ga., president Andy Jones attracts male customers by offering an array of services specifically tailored to them, including “bodybuilder” bikini waxes and car detailing.

man spa

and don't forget to make the siblings buy him spa wear!