Sam Sianis, local restauranteur and owner of the legendary Chicago dives the Billy Goat, has filed suit against a Florida restaurant chain called Cheeburger Cheeburger for trademark infringement for allegedly appropriating the Billy Goat's well-known catch phrase.
The phrase was, according to the complaint, popularized in a sketch on Saturday Night Live in the 1970's. The sketch, written by Don Novello (aka Father Guido Sarducci), was purportedly written based on Novello's visits to the Billy Goat Bar under the Michigan Avenue Bridge...
What apparently set the suit a-flying was the Florida chain's intent to open a Chicago-area outlet.
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